VOL 24 NO 22 REGD NO DA 1589 | Dhaka, Thursday, December 1 2016

Plain apparel export unlikely to up growth

Narendra Dadia

Bangladeshi readymade garment (RMG) companies are required to add more value to their product range by adopting the latest technology for achieving the US$50 billion export target by 2021, a sector expert has said.

"By exporting only plain garments it will be difficult for Bangladesh to continue its growth in garment exports," Indian textile printing expert Narendra Dadia said.

"The target is not so easy, but achievable. The RMG manufacturers should multiply the profit for their products ensuring the highest quality by adopting new technology," he told the Financial Express in an interview prior to launching the Bangladesh operation of his company, Dhaval Color Chem (DCC) print Vision LLP at a city hotel on Tuesday.

Mr Dadia is the chairman of the Indian company, which provides textile printing solution to several countries.

The company provides digital textile printing, sublimation digital printing, screen textile printing solutions and training to the clients. Headquartered in Mumbai, the company was established in 1978.

The company has already established a facility in the capital's Banani area for exhibiting the printing technology for garments industry. It will also provide technology, training and everything required for textile printing.

Mr Dadia said Bangladeshi garment entrepreneurs can get benefit from the DCCs operations through sharing the experience directly by visiting the facility, where they can also collect the sample, and get firsthand experience.

Asked about the motivation behind the DCCs operation in Bangladesh, he said, "Following our visit and discussion with some prominent Bangladeshi RMG brands, we observed there were lot of scopes for further improvement, especially in value addition for printing."

He also said geographical location and cultural similarities between Bangladesh and India have inspired his company to start its operations.

"We came into Bangladesh for not merely making profit. We want to be a development partner of the country," he said.

Regarding the investment in the country he said: "Our initial investment is huge, we shall invest more and employ human resources according to the requirement."

Lauding Bangladesh's success in garments export, the businessman said the global garment industry is quite big, where Bangladeshi ventures are still flourishing.

"The sector is competitive. You must stay updated to sustain in the sector." He said. Referring to the DCC's success, he said one needs to be professional, share the knowledge, accept the challenge and get updated with the changes.

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